The foods pastoral women process using indigenous knowledge have potential to enhance food security to households and health benefits to consumers but safety and quality concerns of consumers presents market barriers. This could be addressed through communicating food quality and safety standards. However, there are challenges in reaching the actors producing, processing and trading camel Suusa (spontaneously fermented milk) and Nyirinyiri (deep fried meat) because they are predominantly in the informal markets. This study identified communication strategies used to promote uptake of food quality and safety standards and level of awareness of actors along the value chains using data from survey, Focus Group Discussion (FGD) and Participatory appraisal. Results indicated low level of awareness among actors in the informal markets of Camel Suusa and Nyirinyiri. This can be attributed to underutilization of communication strategies to promote uptake of food quality and safety standards in the informal markets.
| Published in | Agriculture, Forestry and Fisheries (Volume 4, Issue 5) |
| DOI | 10.11648/j.aff.20150405.13 |
| Page(s) | 216-221 |
| Creative Commons |
This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited. |
| Copyright |
Copyright © The Author(s), 2015. Published by Science Publishing Group |
Communication, Food Standards, Pastoral Women, Indigenous Technologies
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APA Style
Madete S. K. Pauline, Bebe O. Bockline, Matofari W. Joseph, Muliro S. Patrick, Mangeni B. Edwin. (2015). Communicating Food Quality and Safety Standards in the Informal Market Outlets of Pastoral Camel Suusa and Nyirinyiri Products in Kenya. Agriculture, Forestry and Fisheries, 4(5), 216-221. https://doi.org/10.11648/j.aff.20150405.13
ACS Style
Madete S. K. Pauline; Bebe O. Bockline; Matofari W. Joseph; Muliro S. Patrick; Mangeni B. Edwin. Communicating Food Quality and Safety Standards in the Informal Market Outlets of Pastoral Camel Suusa and Nyirinyiri Products in Kenya. Agric. For. Fish. 2015, 4(5), 216-221. doi: 10.11648/j.aff.20150405.13
AMA Style
Madete S. K. Pauline, Bebe O. Bockline, Matofari W. Joseph, Muliro S. Patrick, Mangeni B. Edwin. Communicating Food Quality and Safety Standards in the Informal Market Outlets of Pastoral Camel Suusa and Nyirinyiri Products in Kenya. Agric For Fish. 2015;4(5):216-221. doi: 10.11648/j.aff.20150405.13
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Download@article{10.11648/j.aff.20150405.13,
author = {Madete S. K. Pauline and Bebe O. Bockline and Matofari W. Joseph and Muliro S. Patrick and Mangeni B. Edwin},
title = {Communicating Food Quality and Safety Standards in the Informal Market Outlets of Pastoral Camel Suusa and Nyirinyiri Products in Kenya},
journal = {Agriculture, Forestry and Fisheries},
volume = {4},
number = {5},
pages = {216-221},
doi = {10.11648/j.aff.20150405.13},
url = {https://doi.org/10.11648/j.aff.20150405.13},
eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.aff.20150405.13},
abstract = {The foods pastoral women process using indigenous knowledge have potential to enhance food security to households and health benefits to consumers but safety and quality concerns of consumers presents market barriers. This could be addressed through communicating food quality and safety standards. However, there are challenges in reaching the actors producing, processing and trading camel Suusa (spontaneously fermented milk) and Nyirinyiri (deep fried meat) because they are predominantly in the informal markets. This study identified communication strategies used to promote uptake of food quality and safety standards and level of awareness of actors along the value chains using data from survey, Focus Group Discussion (FGD) and Participatory appraisal. Results indicated low level of awareness among actors in the informal markets of Camel Suusa and Nyirinyiri. This can be attributed to underutilization of communication strategies to promote uptake of food quality and safety standards in the informal markets.},
year = {2015}
}
TY - JOUR T1 - Communicating Food Quality and Safety Standards in the Informal Market Outlets of Pastoral Camel Suusa and Nyirinyiri Products in Kenya AU - Madete S. K. Pauline AU - Bebe O. Bockline AU - Matofari W. Joseph AU - Muliro S. Patrick AU - Mangeni B. Edwin Y1 - 2015/09/03 PY - 2015 N1 - https://doi.org/10.11648/j.aff.20150405.13 DO - 10.11648/j.aff.20150405.13 T2 - Agriculture, Forestry and Fisheries JF - Agriculture, Forestry and Fisheries JO - Agriculture, Forestry and Fisheries SP - 216 EP - 221 PB - Science Publishing Group SN - 2328-5648 UR - https://doi.org/10.11648/j.aff.20150405.13 AB - The foods pastoral women process using indigenous knowledge have potential to enhance food security to households and health benefits to consumers but safety and quality concerns of consumers presents market barriers. This could be addressed through communicating food quality and safety standards. However, there are challenges in reaching the actors producing, processing and trading camel Suusa (spontaneously fermented milk) and Nyirinyiri (deep fried meat) because they are predominantly in the informal markets. This study identified communication strategies used to promote uptake of food quality and safety standards and level of awareness of actors along the value chains using data from survey, Focus Group Discussion (FGD) and Participatory appraisal. Results indicated low level of awareness among actors in the informal markets of Camel Suusa and Nyirinyiri. This can be attributed to underutilization of communication strategies to promote uptake of food quality and safety standards in the informal markets. VL - 4 IS - 5 ER -
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